ABOUT CAL-LINE


OUR STORY


Cal-Line Equipment, Inc started in 1986 as a small equipment sales business, primarily servicing the Livermore, California area. As demand grew, so did the scope of our company. Trained and qualified personnel, along with specialized equipment, helped build today’s organization consisting of over 25 employees and three divisions, creating one of  California’s most comprehensive equipment sales, service and parts sales.

Cal Line Equipment will never forget how we got here. Without our past, present & future customers–we would not exist today and with our continuance in 25 years of business and “World Class Customer Service” we look to the future for the growth of the Cal-Line family.


OUR MISSION


Relentlessly pursue the success of our customers and employees through our commitment to safety, service and dedication.

We live our principles and measure our success by the success of our employees and the satisfaction of our customers.

We have to have top performance service, or we have nothing!


CORPORATE FOCUS


  • We demand excellence of ourselves and our employees.
  • We will not compromise integrity; employees are expected to be honest and professional.
  • We believe in the necessity of a fair profit.

CUSTOMER FOCUS


  • We listen to our customers so we can meet their needs.
  • We endeavor to exceed our customers’ expectations.
  • We communicate well with our customers

EMPLOYEE FOCUS


  • We consider our employees our greatest asset.
  • We work together as a team and care about each other’s welfare.